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Lulu: The App That Can Help Girls Make Smarter Dating Choices

TL;DR: If you have ever wished you can examine the guys you date, or even the men you-know-who will make great times, like you examine restaurants, next Lulu will make your desires become a reality. Since the first-ever application for women, Lulu is bringing the lead in this sector, helping females make better relationship decisions and men come to be better daters.

From Amazon to Yelp, we are in a world in which people love to review things. Everyone else can not wait to fairly share their unique view regarding their newest meal and/or last apartment they lived-in, exactly what towards latest guy they continued a romantic date with?

Really Lulu is the perfect socket for carrying out exactly that.

Cofounded in 2013 by Alexandra Chong and Alison Schwartz, Lulu is actually an exclusive myspace and facebook that offers women the chance to rate the guys they date, recommend date-worthy dudes and share individual encounters with many some other similar females.

It really is like conversing with the best friend

Chong and Schwartz had gotten the idea for Lulu after Chong had an unforgettable all-girls brunch experience. From switching tales about professions to romantic days celebration strategies, she wished she could bottle that feeling of camaraderie and place it to good utilize.

In 2013, that vision turned into an actuality in the form of Lulu, a place where females can seem to be safe when speaking about their own love schedules.

Director of promotion Deborah Singer mentioned this has been quite a few years coming for a software along these lines on the market, especially with tips becoming very popular in other areas of life.

“Females today have guidelines about everything in their unique physical lives… but we don’t get tips for anything as important as relationships and dates,” she said. “We think’s a remarkably essential area for females is updated as well as have info [about] in order to really make smarter decisions on their own.”

Whether it’s score males they have gone out with, promoting high-quality dudes some other consumers or producing pal contacts, Lulu made a critical influence.

“i do believe we’re taking a fresh details level towards internet dating area,” Singer stated. “Dating is one thing it doesn’t have that details covering, and then we see our selves as providing info to that particular sector.”

Lulu stands apart off their apps because Chong and Schwartz, including everybody else from the staff, let their particular characters shine through, providing off that feeling of speaking with a truly great girl.

Per Singer, Lulu is particularly prominent among school ladies, who will be in another online dating environment and are usually seeking female buddies to go to for guidelines in regards to the men they can be meeting on university.

Lulu also leaves the confidentiality and safety of their users initial. The app utilizes Facebook to make sure that gender, age (not one person under 17 is permitted to join) and buddies groups.

But do not imagine boys aren’t allowed contained in this women club

In will, Lulu allowed men to start using the application when they happened to be interested in being assessed.

Male people can see their own total score and which hashtags ladies are using to explain them, like “#AlwaysHappy” or “#WearsEdHardy.”

Nevertheless they can access data that shows exactly how women position all of them on traits instance wit, kissing skills and more.

Lulu’s editorial group actually provides guys skilled posts offering online dating advice for the certain specified areas they want improvement in.

Women may also ask the guys their particular opinions on multiple subjects, such as anal intercourse or making a consignment.

So far more than one million men have actually joined, with a typical review getting a seven, several actually look into the software 3 times daily.

“We saw that there ended up being a proper food cravings from guys to variety of get analytics regarding what women happened to be stating about them,” Singer said. “All of our aim is really assist men enhance. Exactly like you would use Bing statistics on your website to boost it, this can be variety of Google statistics for dudes.”

Generating a safe, good ecosystem for all

Unlike web sites like Yelp or TripAdvisor, Lulu cannot enable females to publish open commentary inside their ratings.

Women can be offered multiple choice solutions whenever looking at the guys as well as other ladies can agree or differ together with the analysis, which Singer stated promotes an optimistic environment but helps to keep user reviews from being unnecessarily mean.

“We’re rating men and women – we are rating guys. We understand that the is a sensitive and provocative thing to get carrying out, therefore would like to do it in a thoughtful means and in a constructive means,” she mentioned. “We heard through the beginning from ladies that they failed to want to be an integral part of anything mean, therefore we decided that this format would preserve that atmosphere.”

Lulu use that same style as time goes by when expanding to other well-known verticals like charm, travel or business.

“We would like to go to a place in which women are coming to Lulu and it’s method of their own primary place to go for acquiring info off their ladies,” Singer stated. “We’re actually concentrated on the merchandise and continuing to build methods to help women share much more and get tips.”

If you’re ready to unleash your girlfriend talk, install Lulu (free-of-charge!) in application Store or Google Play.

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